Comment Management
Comment Management lets you view and respond to comments on your Facebook and Instagram posts directly from EzPulze.
Accessing comments
Open any post from the Facebook Posts or Instagram Posts page by clicking View Details. The comment section appears below the post detail and engagement analytics.
Syncing comments
Click the Sync Comments button on the post detail page to fetch the latest comments from Facebook or Instagram. This ensures you see any new comments since the last sync.
Comments are also updated in real time via WebSocket. When a new comment is posted on one of your connected posts, it appears automatically without needing to refresh or sync.
2. Capture the comment section showing threaded comments with avatars, Page badges, like counts, timestamps, and Reply buttons
Save to:
static/img/screenshots/social-posts/comments/comment-thread.pngComment thread view
Comments are displayed in a threaded view:
- Top-level comments appear in chronological order
- Replies are nested under their parent comment (recursive nesting for deep threads)
- The total comment count is shown in the header
Each comment shows
| Field | Description |
|---|---|
| Author avatar | Profile picture of the commenter (or a generic icon) |
| Author name | Name of the commenter. Page replies show a "Page" badge |
| Comment text | The content of the comment |
| Like count | Number of likes on the comment |
| Timestamp | Relative time (e.g., "2 hours ago") |
| Replied by agent | Green checkmark indicator if an agent has replied |
Replying to comments
To reply to a comment:
- Find the comment you want to reply to
- Click the Reply button (only available on comments that are not from your page)
- An inline reply input appears below the comment
- Type your response
- Click Send
Your reply is posted directly to Facebook or Instagram as a reply to that comment, appearing as coming from your connected business page.
2. Capture the inline reply input that appears below the comment
Save to:
static/img/screenshots/social-posts/comments/reply-to-comment.pngThe Reply button is only shown on user comments, not on your own page replies.
Tips
- Respond quickly to customer comments — fast responses improve engagement and customer satisfaction
- Monitor the Response Rate metric on the post detail page — aim for 80% or higher
- Check "Awaiting Reply" to find user comments that haven't been responded to yet
- Use comments for leads — Customers who comment on your posts may be interested in your products. Follow up via direct message when appropriate